GEO & AI-Visibility Audit
Make your brand visible and cited in synthesized answers generated by AI search engines (ChatGPT, Perplexity, Google AI Overviews & Claude).
The Evolution of Search: Why Classic SEO is No Longer Enough
Customers today no longer search exclusively through blue links on Google. They ask complex, conversational questions to ChatGPT, Perplexity, and Google Gemini.
When an AI model generates an answer, it synthesizes data from various web sources. Our GEO (Generative Engine Optimization) Diagnostic reviews answers, cited sources, confirmed barriers, and open questions. We resolve technical crawling barriers and structure your content for reliable interpretation.
GEO Optimization: Our 3-Pillar Framework
1. Technical Accessibility & Data Structure
We review crawler directives (robots.txt), HTTP status, and bot protection, clean up semantic HTML5 tags, and ensure JSON-LD markup accurately matches visible page content so AI crawlers can parse pages without barriers.
2. Facts, Authorship & Content Structure
We verify whether pages provide clear answers to commercial customer questions with verified authors, dates, and verifiable facts, rather than relying on artificial prompt anchors.
3. Source & Mention Analysis
We analyze which third-party sources and competitors AI answers rely on. We separate brand mentions, citations, and actual visits, identifying gaps in external presence.
How the GEO Diagnostic Works
Phase 1: Questions, Answers & Sources
We define the market, language and core questions, documenting mentioned brands, wording and cited sources under comparable testing conditions.
Phase 2: Website & Content Accessibility
We audit crawling, robots.txt, key content assets, authorship, verifiable facts, and schema alignment with visible text.
Phase 3: One Agreed Change & Retesting
We implement one small change agreed in writing beforehand and repeat the observation under the same conditions to record differences.
What happens after the GEO diagnostic?
We check how your brand and content appear in AI search for one market, one language and agreed commercial questions. We record answers, sources, confirmed barriers and unresolved questions. The offer includes one small change on the same domain, market and language. The changes and timeline are agreed in writing before implementation. Extensive new pages, multiple languages, external publishing and ongoing management are quoted separately. Mentions, citations, visits and inquiries are separate outcomes; we do not guarantee AI recommendations.
Related technical case: Erkado
The Erkado case demonstrates our capability in data infrastructure, server-side tracking, and structured event validation. It is not proof of increased AI visibility, but demonstrates technical data reliability.
Erkado (dvere-erkado.cz)
Since April, we have been working with the Czech online store dvere-erkado.cz. We manage campaigns for online purchases, B2B client acquisition, and showroom hiring. We analyze the website and ad measurement, and write blog articles. Based on UX audit findings, targeted mobile interface improvements were made and part of the errors resolved. The collaboration is ongoing.
Campaigns
Focus
Sales · B2B · Hiring
Tracking
Data
Server-Side Setup
Website
UX / Audit
Mobile Checkout
Frequently Asked Questions about GEO & AI-Visibility
What is Generative Engine Optimization (GEO)?
GEO is the process of optimizing web content to appear as an identifiable source in synthesized, AI-generated text answers, rather than optimizing for standard search result rankings. We do not guarantee recommendations by AI systems.
Why is the llms.txt file not strictly mandatory?
llms.txt is an optional experimental format, not a confirmed ranking or citation factor. Search engines and AI models primarily consume standard web content. What matters most is clean HTML structure, robots.txt accessibility, and verified facts.
How do you measure GEO diagnostic results?
We record brand mention frequency across agreed queries, descriptive accuracy, cited sources, and — where visible in web analytics — referral visits from AI platforms. We do not guarantee recommendations or commercial conversions.
Does GEO replace traditional Google SEO?
No, they complement each other. Google AI Overviews pull directly from the standard Google Index. A strong SEO technical base with proper HTML hierarchy is a prerequisite for AI engines to discover and trust your site.
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Discuss your GEO task
In a 15-minute conversation, we review your questions, target markets, and the right first step for AI visibility.
Discuss your GEO task