Privacy & Compliance
European privacy regulations are not optional — they directly impact your ad performance. These articles explain how to build tracking architectures that are both compliant and performant, covering Google Consent Mode v2, Austrian data privacy requirements, and the real-world impact of consent on campaign optimization.
Jul 20, 2026
GDPR and Online Advertising in Austria 2026: What Advertisers Need to Know
Austrian DPA fines, TKG 2021 cookie law, noyb complaints: how to run compliant ad campaigns in Austria without losing performance. Practical guide.
Jul 12, 2026
Cookie Banner Audit: 7 Mistakes That Cost GDPR Fines — and How to Fix Them
Dark patterns, missing reject buttons, consent ignored: the 7 most common cookie banner mistakes on Austrian websites — with an audit checklist.
Jul 12, 2026
EU AI Act and Online Marketing: What Changes for Advertisers in Austria in 2026
The EU AI Act affects chatbots, AI-generated ads, and automated targeting. What DACH marketers need to know — without the panic, with a checklist.